“If everyone is thinking alike, then someone isn’t thinking.”

George S. Patton, General U. S. Army

"It is better to keep your mouth closed and let people think you are a fool than to open it and remove all doubt."

Mark Twain

"The ancestor of every action is thought."


"All that we are is the result of what we have thought."


"When you are not told what to do you begin to think what to do."

Roger Cohen, Op-Ed Columnist New York Times

"No problem can withstand the assault of sustained thinking."


"Never be afraid to sit awhile and think."

Lorraine Hansberry, A Raisin in the Sun

"You and I are not what we eat; we are what we think."

Walter Anderson, The Confidence Course

"Did you ever stop to think, and forget to start again?"

Winnie the Pooh

"Time to think matters ─ at least if we’re interested in getting the answers right."

Stephen L. Carter

"Thinking is always out of order, interrupts all ordinary activities and is interrupted by them."

Hannah Arendt, Life of the Mind

"Too often we…enjoy the comfort of opinion without the discomfort of thought."

John F. Kennedy

"The trouble with most people is that they think with their hopes or fears or wishes rather than with their minds."

Will Durant

"Thinking is like living and dying. Each of us must do it for himself."

Josiah Royce

"Some people get lost in thought because it's such unfamiliar territory."

G. Behn

"The world we have created is a product of our thinking; it cannot be changed without changing our thinking."

Albert Einstein

"Pursuing our thoughts in silent contemplation takes an investment in time that few can spare."

Stephen L. Carter

"A moment’s thinking is an hour in words."

Thomas Hood

"Sometimes I think and other times I am."

Paul, Variete: Cantiques spirituels 192

"To think is to differ."


"To think is to live."


"A great many people think they are thinking when they are merely rearranging their prejudices."

William Jones

"What we think, we become."


"Our job is not to make up anybody’s mind, but to open minds and to make the agony of the decision-making so intense you can escape only by thinking."


"The person who thinks before he speaks is silent most of the time."


"Think ─ and you will be very lonely."


"Thought is action in rehearsal."


"We live in a world that leaves very little time to contemplate."


"Don’t worry too much about what people think because they seldom do."


"Invest a few moments in thinking. It will pay good interest."


"One cannot think crooked and walk straight."


"Think Differently + Do Things Differently = Better Results"


November 05, 2013

It’s How You Say It

In the PR world, we always had this handy tool called “Talking Points” that helped our clients stay on message when giving an interview to a print journalist or appearing on radio and TV. The general public, people outside “the business,” were blissfully unaware that the interviewee was mentally referencing a one-pager that had been meticulously crafted. But it was really just a guide, a backgrounder to help with interview prep. Today, Talking Points are written to be memorized and delivered verbatim. Have you noticed that everyone seems to be saying the same thing, using the same words and phrases, on all of the Sunday morning news programs?

Continue reading post…

Tags: Media,

September 17, 2013

No Time to be Speechless

Another day, another headline about a violent crime against innocent people.  You think it can’t get any worse. And then it does. Yesterday’s shooting inside the headquarters of the Naval Sea Systems Command in Washington is already in the Record Books: The deadliest mass shooting in the U. S. since Sandy Hook Elementary School. The worst shooting at a military installation since Fort Hood. In the days and months ahead, there will be many questions, revelations, accusations and second guessing. But I have no doubt that the Navy has a Crisis Communications Plan in place to deal with the media and more importantly, the court of public opinion.

Continue reading post…

Tags: Media,


Blog Post Archive

RSS Feed

Sign up for RSS feeds from Alvaré to stay up to date with the latest from our agency and what we have been thinking about.