Costello Dismantling, a national dismantling and demolition contractor based in New England, was in the process of thoughtfully assessing its branding efforts.  The company wanted to develop a more strategic approach to marketing its unique services and to generate new business leads to fuel the company’s growth. First order of business was updating its distinctive praying mantis logo to complement its industry expertise and standing.

Costello Dismantling

  • Branding

Alvaré created a fresh new look for the praying mantis icon supported by bold typography to underscore the intensity of the dismantling and demolition capabilities Costello offers.  A brand application study provided the client with graphic concepts for using the new logo on their website, promotional materials and clothing apparel. The corporate identity materials illustrate the impact of the new design.

  • Branding

Alvaré created a fresh new look for the praying mantis icon supported by bold typography to underscore the intensity of the dismantling and demolition capabilities Costello offers.  A brand application study provided the client with graphic concepts for using the new logo on their website, promotional materials and clothing apparel. The corporate identity materials illustrate the impact of the new design.